Welcome to my portfolio website, where a passion for storytelling, creativity, and expertise blend to create impactful and authentic marketing communications content.
Who I Am
I’m Andrijana Drobnjak, a MarCom and Content Marketing Professional and Creative Director based in Switzerland, with over a decade of experience, crafting efficient marcom strategies and integrated content and campaigns that drive engagement, resonate with target audiences and elevate brand presence. With a passion for storytelling and a focus on understanding targeted audiences, I work to transform ideas into compelling and impactful content that conveys a unique value proposition to engage multiple stakeholders, resulting in increased brand awareness, lead generation, customer demand, and sales.
Why Work with Me
I have extensive experience working across diverse B2B, B2C, and D2C industries, including technology companies (clean energy solutions, current sensors, real-time simulators, additive manufacturing, and others), as well as companies in various sectors such as food & beverage, health, translation, education, and beyond, helping them achieve their business goals. With expertise in marketing communications, digital & content marketing, and creative direction, I bring a unique, cross-disciplinary approach to every project, combining creativity with a deep understanding of strategy. My expertise includes developing comprehensive marcom strategies, creating high-quality content, and understanding the deeper impact of storytelling. Whether you’re looking to strengthen your brand positioning, launch a new campaign, or create impactful content and a seamless experience along the customer journey, I provide tailored solutions that resonate with your audience and drive real results.
What I Offer
I offer a comprehensive range of services: marcom strategy development, digital & content marketing strategy, content audits, content creation, corporate branding, social media marketing, photography, storytelling, value proposition development, and more. My process is collaborative and results-driven, beginning with an in-depth understanding of your goals and challenges, followed by audience and market research, strategy development, execution, success measurement, and optimization. Together, we’ll refine and perfect your content and campaigns to ensure they meet your objectives and deliver the desired impact.
At the core of my work is a commitment to delivering personalized, customer-centric content that engages your target audience. If you’re looking for a dedicated, experienced, and results-driven partner, I’d love to help you tell your story and elevate your brand and success to new heights.