Art Director • Visual Communication Designer • MarCom, Brand & Content Strategist

I am thrilled to welcome you to my portfolio website – where a passion for storytelling, creativity, and know-how unite in impactful and distinctive marketing communications content.

Who I Am

My name is Andrijana Drobnjak, a Marketing Communications Professional and Art Director based in Switzerland, with an over-decade-long professional experience in developing marcom strategies and content execution from ideation to implementation as well as the research of meaning, function, and impact of images. We have realized marketing communication projects for clients in academic institutions, start-ups, technology, and global public companies, making them stand out and reach their business goals. At an intersection of interdisciplinary education (digital marketing, graphic design, history of art, and cultural studies), skills (proficiencies in developing marcom strategies, Adobe Creative Cloud, Procreate, photography, research), and cross-cultural communication (German, French, English, and Serbian language) emerged a distinctive visual sensibility and an experienced eye – at your service to overcome any marketing communications challenge.

What I Do

Our services and expertise encompass various marcom activities: marketing communications strategies & plans, digital marketing, storytelling, corporate branding, social media content, print & digital collateral, infographics, photography, etc. We build a unique and personal visual approach to each project. Our working process starts with a meeting and briefing clients. After understanding their marcom challenges and goals, we conduct research, develop strategies & concepts, and propose several solutions. We will make the necessary revisions and deliver the final content based on feedback.

Philosophy & Values

Our mission and goals are to give individual attention and commitment to each client and create a lasting relationship based on trust and delight. We enjoy having engaging clients with whom, through iterative dialogue and without compromises, we create personalized, successful, customer-centric content.