Senis Group – Omnichannel Digital & Print Marketing Content
Client
Senis Group – Baar, Switzerland
(a company that develops, manufactures and supplies worldwide advanced sensors and instruments for magnetic field and electric current measurements)
Services
Content Strategy & Omnichannel Marketing, Content Creation for Print & Digital, Event Marketing Materials, Presentation Design, Marketing Campaigns,
Project
Senis Group needed cohesive, omnichannel digital and print marketing content aligned with their marketing communication strategy and business goals. The content had to address various communication needs, from event promotion to product education, while maintaining a consistent corporate identity and delivering messages effectively to diverse audiences.
We developed a wide range of marketing materials, including:
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Conference flyer (“Academia Meets Industry”), adapted for both print and digital channels.
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One-page installation manual, with custom pictograms and layout for easy step-by-step product understanding, optimized for both digital and print.
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Company presentations (29 slides), blending graphics and photography to create a compelling visual narrative that communicates value propositions and outcomes.
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Seasonal greeting card and LinkedIn/email marketing advertisement to announce the CTO’s UK Magnetics Society Lifetime Contribution Award.
Each piece was strategically conceptualized and designed to deliver clear messaging, enhance brand consistency, and support Senis Group’s reputation in their industry.
The materials strengthened Senis Group’s visual identity across channels, increased engagement at conferences and online, and facilitated customer understanding of complex technologies. The award announcement generated positive attention on LinkedIn and via email campaigns, reinforcing the company’s leadership in magnetic sensing.
